PRIVACY NOTICE

1. Data controller

AFTER HOUSE, with address at CDMX, 05600, Cuajimalpa de Morelos, is responsible for the processing described in this Privacy Notice. For privacy and personal data matters, contact contacto@afterhouse.com.mx.

2. Personal data we may process

Depending on your relationship with AFTER HOUSE and the service requested, we may process only the data reasonably necessary to assist you and provide the service.

• Identification data, such as name and, when necessary, identification used to verify age or identity.
• Contact data, including phone number, email, WhatsApp and identifiers used to communicate through social media.
• Event data, including date, schedule, type of celebration, location, venue, approximate guest count, requested services and logistics requirements.
• Tax and invoicing information when required to issue tax documents.
• Information related to payments, deposits, references or proof of payment. AFTER HOUSE does not need to store complete banking credentials to provide its services.
• Photos, videos, audio and other audiovisual content captured or provided in connection with Photo Booth, Digital Galleries and event experiences.
• Basic technical data associated with use of the website or Digital Galleries, such as IP address, access date and time, browser, device and security logs, when generated by the technology infrastructure used.

3. Sensitive personal data

AFTER HOUSE does not ordinarily seek to collect sensitive personal data. A client may, however, provide information about allergies, dietary restrictions, health conditions or particular needs when strictly necessary for safety or proper performance of a service.

When applicable law requires express consent for this type of information, such consent will be requested through an appropriate mechanism. Processing will be limited to what is strictly necessary.

4. Primary purposes

Personal data may be used for purposes necessary to manage the relationship with AFTER HOUSE, including:

• Responding to requests for information, availability and quotations.
• Communicating with clients or prospects through WhatsApp, email, phone or social media.
• Preparing quotations, proposals, contracts, service orders and related documentation.
• Coordinating planning, logistics, setup, operation and follow-up for contracted services.
• Providing mixology, bartending, shots, glassware, Photo Booth, bites, foosball, Digital Galleries and other services actually contracted.
• Managing payments, deposits, receipts and invoicing.
• Handling support requests, complaints or incidents related to an event or service.
• Operating, protecting and maintaining Digital Galleries and other event-related technology.
• Complying with legal, tax, administrative and contractual obligations and exercising or defending legal rights.

5. Secondary purposes and promotional use

Separately from purposes necessary to provide a service, AFTER HOUSE may request permission to use contact information for commercial follow-up, promotions or news.

Use of photos, videos, testimonials or event materials in advertising, social media, portfolios, websites or promotional communications is not a condition of contracting an experience. Separate authorization will be requested where appropriate.

You may object to or withdraw permission for secondary purposes by writing to contacto@afterhouse.com.mx.

6. Photos, videos and Digital Galleries

When an experience includes capture, upload, storage, organization, display or download of photos and videos, such content will be processed only to the extent necessary to provide the contracted experience and manage the relevant Digital Gallery.

Participation in a Digital Gallery or uploading content does not automatically authorize AFTER HOUSE to use that material for advertising.

Anyone uploading third-party content represents that they have the rights or permissions necessary to share it within the Digital Gallery. A person who believes a photo or video violates their privacy or was shared without authorization may request review or removal through our contact email.

Where content includes children or teenagers, the client and uploader must obtain any legally required authorization from the appropriate parent, guardian or legal representative. AFTER HOUSE will not deliberately use images of minors for promotional purposes without the required authorization.

7. Access, security and retention of Digital Galleries

Digital Galleries may use links, PINs, passwords or other access methods. Clients are responsible for sharing access only with appropriate persons and notifying AFTER HOUSE of suspected unauthorized use.

AFTER HOUSE may use technology providers for hosting, storage, content delivery, email, security and maintenance. Such providers may act as processors and must handle data for the applicable purposes and instructions.

A Digital Gallery is not necessarily maintained indefinitely. Its availability period may be stated in the quotation, contract or service-specific conditions. When a gallery is due for deletion, content may be blocked and later deleted in accordance with applicable legal and operational requirements.

8. Guest data and data obtained from third parties

For certain services, AFTER HOUSE may receive data or content relating to guests who did not provide it directly. The client should, where appropriate, inform guests about organized capture of content, Photo Booth, Digital Galleries or upload mechanisms.

Guests may exercise the rights described in this Notice with respect to information under AFTER HOUSE's control.

9. Transfers and service providers

AFTER HOUSE does not sell or rent personal data.

To provide services, AFTER HOUSE may rely on technology or operational processors such as hosting, storage, email, security, support, invoicing, payment processing or digital infrastructure providers.

Data may also be disclosed to authorities or third parties when legally required, pursuant to a valid authority request, where necessary for a legal relationship, or under another lawful basis recognized by applicable law.

Where a transfer requires consent under applicable law, consent will be requested before the transfer occurs.

10. ARCO rights

Under Mexican law, you may exercise rights of Access, Rectification, Cancellation and Opposition regarding your personal data, and may also request limitations or withdrawal of consent where legally available.

Requests should be sent to contacto@afterhouse.com.mx and include the data subject's name, a means to receive the response, documents needed to verify identity or representation when applicable, a clear description of the right being exercised and information that helps locate the relevant data.

AFTER HOUSE will respond within the time periods required by applicable law and, where the request is granted, will implement the corresponding action within the applicable legal period.

11. Withdrawal of consent and limitation

You may request withdrawal of consent or limitation of use or disclosure by writing to contacto@afterhouse.com.mx.

Withdrawal is not retroactive and may not be available where processing must continue due to legal, tax, contractual or security obligations or to establish, exercise or defend legal claims.

12. Retention and deletion

Personal data will be retained only for as long as necessary for the purposes that justified processing and afterward for periods required or permitted by tax, contractual, administrative, security or legal-defense obligations.

After the applicable period ends, data will be blocked and/or deleted in accordance with legal obligations and the reasonable capabilities of the systems used.

13. Security

AFTER HOUSE uses reasonable administrative, technical and physical safeguards to reduce the risk of unauthorized loss, alteration, access, use or disclosure. No Internet-connected system can guarantee absolute security, so clients and guests should also protect links, credentials and devices.

14. Website technologies

The website and infrastructure used to provide digital services may generate technical logs necessary for security, operation, diagnostics and abuse prevention.

If analytics, advertising or non-essential cookies involving additional processing are enabled in the future, this Notice will be updated and any required information or consent mechanisms will be provided.

15. Changes to this Privacy Notice

AFTER HOUSE may update this Notice due to legal, operational or technological changes. The current version will be available at https://afterhouse.com.mx/en/privacy. Where a change requires additional consent, such consent will be requested through an appropriate channel.

16. Contact

For privacy questions, rights requests, image-removal requests or reports relating to a Digital Gallery, contact contacto@afterhouse.com.mx or +52 56 3769 9013.